The Zero-Base Playbook

For leaders driving growth in competitive markets, this book unlocks the Relationship-Based Selling (RBS) framework, proven to help small fintechs win complex banking deals. Grounded in strategy and experience, it bridges sales execution, leadership alignment, and long-term client trust.

Transparent Transformations

CLARITY IN CHAOS

Jan has 35 years’ experience working with market leading organisations in many sectors, including professional services, development banking, complex major infrastructure projects, rail, oil and gas, mining, and all types of manufacturing. He has successfully supported organisations and individuals in Australia, New Zealand, Qatar, China, Austria, Norway and Germany.

Jan’s insights and methods were inspired by Rudolf Steiner’s anthroposophy, Henry Ford (Ford Motor Company), Sakichi Toyoda (Toyota Motor Corporation), Christiane Kehoe (Emotion Coaching), Marshall Rosenberg (Non-Violent Communication), and The Gottman Institute.

Goals

Set Goals That Matter. Creat a Life You Love

Substitution Effect

Most leaders assume their people just don’t work hard enough. Wrong. The real problem is purpose. When teams struggle to connect today’s work to tomorrow’s success, they often pursue quick wins. They trade real progress for shortlived satisfaction.

The result? Busywork. Burnout. And no real progress.

In Substitution Effect, Philip Daniels reveals why your past productivity hacks failed. Our brains prefer quick rewards over long-term benefits. This bias, known as hyperbolic discounting, is holding your company back.

But you can flip it. Philip demonstrates how reflection and mindful decision-making enable employees to recognise when they’re settling. This way, they can shift their focus to what truly matters.

This isn’t another “work harder” playbook. It’s a reset button for how work actually works. You’ll learn to build systems that fit human psychology. You’ll create habits that last under pressure. Plus, you’ll develop teams that seek meaning, not just empty metrics

AI is reshaping work. Winning companies will solve the Substitution Effect. They’ll help their people trade comfort for impact.

Stop asking if your team should work harder. Start helping them stop settling for less.

Philip Daniels is a 37-year-old writer based in Adelaide, Australia.He attended Marden Senior College before completing his studiesat Flinders University.

Philip draws on his interests in Economicsand Philosophy, which he studied at Flinders. This gives his worka thoughtful and engaging voice.

When he’s not writing, he enjoysbrewing beer and watching Premier League football.

Vision To Results

Imagine a culture where people are truly connected to their work, to their colleagues, and to their customers.

GLENN PRICE is a visionary leader and Director of LeaderSHAPE Consulting, renowned for his exceptional skills in strategy facilitation, executive leadership development, and as a captivating keynote speaker.  With a proven track record of driving digital transformation and strategy execution across global brands like Toyota, HSBC, RipCurl, Kathmandu, LinkedIn, OPSM, Oakley, Louis Vuitton, and Vodafone, Glenn combines emotional intelligence, presentation prowess, and a deep understanding of NLP to inspire and mobilize executive teams towards unparalleled success.

Glenn Price’s career epitomizes the transformative power of visionary leadership and strategic facilitation.

As a Director at LeaderSHAPE Consulting, he has been instrumental in disrupting the leadership development industry since 2017, impacting over 50 clients across four continents with innovative solutions in leadership development, strategy execution, and enhancing employee experience. His tenure at TTEC as the Senior Vice President & Global Head of Learning & Performance underscored his ability to lead digital and customer experience transformations on a global scale.

A Harvard Business School alumnus, Glenn’s educational background in Authentic Leadership complements his extensive experience, providing a robust foundation for his work in executive coaching and strategy facilitation. His direct yet influential approach enables him to effectively communicate complex strategies, driving both organisational alignment and operational excellence. His publications, including “DRIVERS – A Story of Transformational Change,” and “Vision Results – Strategy Execution Made Easy” reflect his deep insights into leadership behaviours that foster customer loyalty and high-performance cultures.

Notably, as one of Saxton’s keynote speakers, Glenn’s conference speaking engagements, which have reached audiences of up to 2,500, underscore his ability to engage and inspire on topics ranging from strategy execution to behavioural change. His client portfolio reads like a who’s who of industry leaders, including JPMorgan, HSBC, ISPT, GlaxoSmithKline, and Johnson & Johnson, evidencing his capacity to navigate and influence at the highest levels of corporate leadership.

As a Director of LeaderSHAPE Consulting, Glenn remains dedicated to changing the shape of leadership through innovative and impactful development programs. His work is a testament to the belief that strategic vision, coupled with effective leadership, can drive organisations to achieve their most ambitious goals.

TERRY REYNOLDS is a globally recognised executive performance coach, author, and strategic thought leader. With over three decades of experience spanning Europe, Asia, the Middle East, and Australia, Terry has partnered with renowned organisations such as EssilorLuxottica, Telstra, JPMorgan, Toyota, ISPT and Pfizer to drive cultural transformation and leadership excellence.

Drawing on his expertise as a Master Practitioner of Neuro-Linguistic Programming (NLP) and a Zenger Folkman Extraordinary Master Leadership coach, Terry transforms ambitious executives into impactful leaders who inspire, influence, and achieve. His dynamic coaching style blends analytical precision with conversational agility, delivering measurable results through actionable strategies.

A former senior HR executive in Australia’s financial sector, Terry ascended to global leadership roles heading up consulting businesses in a Managing Partner role in London, Singapore, Dubai, Paris, and Sydney. His international perspective enables him to address the complexities of today’s business landscape, tailoring solutions to diverse corporate cultures and industries.

As the co-author of “DRIVERS” & “Vision To Results”, both strategy-based books, and a thought leader on high-performance mindsets, Terry is committed to advancing leadership development. His workshops are high-energy, results-driven environments where accelerated learning meets practical application, empowering teams to deliver extraordinary outcomes.

Terry’s professional journey is anchored by postgraduate qualifications in Business Management, underscoring his ability to bridge theory with real-world impact. As the Director of LeaderSHAPE Consulting, he continues to innovate, empowering leaders and organisations to surpass their strategicgoals.

Whether leading large-scale cultural initiatives or coaching high-performing executives, Terry Reynolds exemplifies the art and science of leadership development-helping leaders not only envision success but achieve it.